Branding
How To Spend Your Marketing Budget
I felt my stomach rumble before I heard it. I suddenly became aware that myself and my colleagues hadn’t taken a break in hours. After
Lee Hill
July 8, 2020
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Latest Website Audits Posts
Website
Grow your business with your customers: use a website audit!
I have to say – digital is a brilliant place to be right now. It’s a thriving, exciting place to be. I’m working with some
Angela Barnard
August 17, 2018
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Website
HOW TO ACTUALLY BUILD A WEBSITE
In this vlog, we talk about how to actually build a website. No, we’re talking about code or developers, but our process before even a
Chris Newnham
July 23, 2018
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Content
The art of user journey mapping
Let me kick-off by saying: ‘designing a website and getting a website to perform are two different things’. To many, producing a website that ‘looks
George Beverley
July 17, 2018
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Conversion Rate Optimisation
Growing business? You NEED web user testing
Listen, you’re a busy person so I’ll cut to the chase: You need to complete web user testing for your website. I promise you, this
Angela Barnard
June 29, 2018
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Content
Competitor analysis: steal with confidence
At Insightful UX, we encourage stealing. Today, I’m going to teach you how to become the best digital thief you can be. Hold on, before
Angela Barnard
June 14, 2018
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Analytics
What is a Website Audit?
Let me tell you how I discovered the best way to grow business online: the website audit. And here’s why you should perform a website
Lee Hill
June 7, 2018
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Industry News
Is trust with digital agencies dead?
The best part of my job is meeting great people with amazing ideas – and I get to do it every day. But, I’ve seen
Angela Barnard
March 27, 2018
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Website
Stop sinking money – fix the basics
Spending money on digital marketing and not seeing Return on Investment (ROI) is a botched scenario. Stakeholders, managers, and business owners cannot tolerate, nor should
Chris Newnham
February 21, 2018
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Lead Generation
Is Price Always Right?
Competing on price is always a contentious topic. You will have likely heard how Carillion recently failed using this model. It was unsustainable and sadly,
Lee Hill
January 22, 2018
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Analytics
Why you need a better digital strategy?
One of the most widely debated topics that we see between marketers and the senior leadership team is whether the business in question truly has the
Chris Newnham
October 27, 2017
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Marketing
Why your website is your best employee
Just like employees, not every website will provide value to every business! What did I just say??! Whether I like it or not it’s true.
Lee Hill
June 20, 2017
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Marketing
The Lost Art of Insight Gathering
First of all let me start by taking you back to the beginning of how Insightful ‘arose’ as this will help provide some context to
Lee Hill
January 23, 2017
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Marketing
The Digital Hype Cycle
The modern customer The modern customer is more connected, more mobile and more demanding when it comes to buying products or services. We’re all surrounded
Chris Newnham
October 25, 2016
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