Understanding the customer journey
Lee Hill
November 26, 2019
“Focus on the customer journey”. That’s what all those trendy marketing folks are saying now, isn’t it? If you’re a
“Focus on the customer journey”. That’s what all those trendy marketing folks are saying now, isn’t it? If you’re a
What exactly is CRO and what is UX? Should we even care if they’re similar or not? Before we jump in, these terms CRO & UX relate to techniques that website owners use to help improve the website experience which will help increase enquiries and/or sales. And, this is why I think we should care: a website that isn’t generating these isn’t doing its job.
Right now, things couldn’t be more exciting for the brave digital marketeer. WELCOME TO THE FUTURE. In this post we’ll
Now we’re firmly into 2019, we thought it was a great time to look at some of the best User Experience elements around. These quick fixes can really boost user engagement, user interaction and – crucially – user conversion. The insights below focus on ten features of the familiar website journey, which follow a path of tried and tested elements. Here’s our top UX practices for 2019.
Introducing our new video series, 10 Second Insights. Today, Josh explains what to do if your bounce rate looks suspiciously
Users no longer want to interact with others in the same ways they used to. Instead, users value the convenience
I felt my stomach rumble before I heard it. I suddenly became aware that myself and my colleagues hadn’t taken a break in hours. After
A Guest Post by Tom Wright of Biddable Media Consultancy. Evolve through the pandemic: how businesses can leverage programmatic advertising efficiencies to find opportunity in
The world has been hit by the largest pandemic we’ve seen in our generation. We’re still only at the beginning and it’s going to get
What is usability and usefulness and why it’s important to your website or app. Remember Christmas? Wow, that’s nearly two months ago. I want to